Do you read the labels on your clothes? Do you know where they come from? What materials are used with?

Fashion revolution

In 2015, fashion revolution launched the buzz with its ''Who Made My Clothes?'' campaign. This movement was initiated following the collapse of the Rana Plaza building two years earlier: more than 1000 dead in Bangladesh. This building housed several clothing workshops. The people who worked there lived in mind-boggling security conditions with squalor wages. All this to make clothes for brands we all know: Mango, Benetton, H-M, Primark… Since then, millions of consumers around the world have taken pictures of themselves with their clothing labels and sent it to the brand and asked: "Who made my garment?".

The waltz of labels for a conscious fashion purchase

Beyond the international movement of fashion revolution, it remains important to know how to analyze a clothing label during a purchase, in order to have an eco-conscious purchase.

Therefore, you can act in the field of clothing in favor of the planet by consuming consciously. "Let's be the change we want to see in the world," Gandhi said. This can apply to fashion right? 🙂

Just by reading the materials that are used to make a garment, this gives you a good indicator of the product. Has this garment used a lot of resources? Does it use pollutants? Or is it manufactured?

Here is a classification of materials from the least polluting to the most polluting that is most often found on clothing:

classification of polluting textile materials

The ecological impact of clothing beyond purchase

After you buy your garment, you will of course wash it, iron it or even dry it in a machine! All these actions will of course also have an energy impact.

If laundry is very polluting, dry cleaning is even more polluting! Be aware that washing clothes at low temperatures will preserve the color of your clothes. It is also sometimes not useful to iron all your clothes. Finally the softener you add can be replaced by cider vinegar and essential oils… It is also possible to make your own eco-friendly laundry.

Finally, by buying second-hand on videtonplacard.com you greatly reduce your environmental impact. Let's act for the planet now!

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